Thomas Theodoridis

July 16, 2024

Blog 11 days ago
Proven Mobile User Acquisition (UA) Strategies For Olympics 2024

The Olympics 2024 is not just a global sporting spectacle; it’s a massive opportunity for mobile app marketers to acquire new users. With billions of viewers tuning in from around the world, the Olympics offer a unique chance to attract and engage a diverse audience. To capitalize on this opportunity, you need a robust user […]

Savvas Manelidis

June 7, 2024

Blog 50 days ago
Mastering Visibility: How To Boost App Downloads

In today’s competitive app market, achieving high visibility is essential for driving downloads and user engagement. Here’s a comprehensive guide based on insights to help you boost your app downloads through effective visibility strategies. Understanding Visibility and Downloads Visibility in the app market directly correlates with download rates. Higher visibility means more users see your […]

Savvas Manelidis

May 17, 2024

Blog 71 days ago
Exploring The Best App Revenue Models In 2024

In the rapidly evolving landscape of mobile applications, choosing the right revenue model can significantly impact the success of your app. From freemium to subscriptions, developers today have a plethora of options to monetize their creations. In this guide, we’ll dive into the various app revenue models, analyzing their advantages, disadvantages, and suitability for different […]

Savvas Manelidis

April 15, 2024

Blog 103 days ago
Unveiling the Hidden Gemstones: Exploring Alternative App Stores

In the vast digital landscape dominated by giants like the Apple App Store and Google Play Store, smaller players often go unnoticed. However, beneath the surface, a thriving ecosystem of alternative app stores exists, offering developers unique opportunities to showcase their creations and users diverse options beyond the mainstream platforms. In this article, we delve […]

Savvas Manelidis

November 9, 2023

Blog 261 days ago
Mastering Push Messages: A Guide To Effective Mobile App Engagement

In the fast-paced digital realm, staying connected with your audience is paramount. Enter push messages—a powerful tool in the arsenal of mobile app engagement. But what exactly are push messages, and how can you leverage them to boost your app’s visibility and user interaction? Unpacking Push Messages Push messages, also known as push notifications, are […]

Savvas Manelidis

July 12, 2023

Blog 381 days ago
Unlocking Success: A Comprehensive Guide to Mobile User Acquisition and Rewarded Monetization

In today’s highly competitive mobile app market, acquiring users and monetizing your app effectively are key factors for success. A well-crafted mobile user acquisition strategy, coupled with a robust rewarded monetization model, can significantly boost your app’s visibility, engagement, and revenue. In this blog post, we will explore the intricacies of mobile user acquisition, multi-reward […]

Savvas Manelidis

May 26, 2023

Blog 428 days ago
In-app Advertising: Types, Best Practices And Challenges

In recent years, in-app advertising has become a popular and effective way for companies to reach their target audience. In-app advertising refers to advertisements that are placed within mobile applications (apps) that users download and use on their smartphones or tablets. These ads can take many different forms, from banner ads to video ads, and […]

Savvas Manelidis

December 28, 2022

Blog 577 days ago
What Are The Best Advice For Crafting Incredible App Store Descriptions?

The app store description is one of the most significant aspects of your app. If you don’t grab potential customers’ attention with your opening sentence or paragraph, they will leave before they read anything else. How do you write a compelling app store description? What are the signs that yours is effective? We’re here to […]

Savvas Manelidis

December 15, 2022

Blog 590 days ago
The Ultimate ROAS Guide

Have you ever wondered what the return on ad spend (ROAS) is for your business? You’re in the right place if you’re unsure of how to calculate it or even what it is. To help you decide on the advertising budget for your business, this article will cover all the information you need to know […]

Savvas Manelidis

November 16, 2022

Blog 619 days ago
Is Your App Ready for the World Cup 2022 of FIFA?

World Cup 2022 is almost here! This will be a time full of sports, fun, and user activity! Research shows that users will be highly active on: Post Install Funnel Down Metrics DAU & MAU Retention Rates ROAS The FIFA World Cup is a big chance to grab users’ attention, and boost your app’s growth […]