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Get the latest mobile app growth strategies, trends and updates.

January 19, 2022
How to build an app gamification strategy for mobile user acquisition & retention

All of your mobile user acquisition efforts might be wasted if you can’t manage to maintain your user base. For this matter, app Gamification Strategy is an important subject that you should consider for better user engagement. StriveCloud’s research shows that it actually increases user retention by %500. Who wouldn’t want to quintuple their retention rate, right? So, […]

January 12, 2022
Tips for social media marketing based on your target audience

Social media marketing is crucial for many businesses, but it can be difficult to select the right platforms with so many options available. From Facebook and Twitter to Instagram and TikTok, there is a wide variety of platforms to choose from for marketing and advertising. While many businesses may opt to target as many of […]

January 5, 2022
How to promote app updates and rebrands

If you want to increase brand recognition, continually build your brand persona, and boost customer engagement with your brand, it’s often necessary to make updates or rebrand your app. Periodic updates and rebrands can help ensure your app is at its best and that your brand develops into an industry leader. While updates and rebrands […]

December 29, 2021
What is app conversion rate optimization and how to improve CRO?

One of the keys to a successful app is good conversion rate optimization (CRO), which leads to high conversion rates as people convert from prospects to loyal users and customers. However, it’s important to know what app conversion optimization entails and how to improve it to get the most from it. In this guide, we’ll […]

December 22, 2021
12 effective mobile marketing strategies for Christmas

One of the best times of the year to market your app is around Christmas, which remains one of the biggest holidays of the year. If you’re not already engaging in mobile app Christmas marketing, you’re missing out on a huge opportunity to reach audiences and increase user engagement and sales. With the right Christmas mobile marketing […]

December 1, 2021
iOS 15 app marketing with mobile experts: webinar recap

From the moment Apple announced the changes that would come to the App Store at the WWDC, app marketers started looking for ways to adapt their mobile user acquisition strategy for the new era of iOS 15 app marketing. However, what to expect from these changes and how to adjust marketing strategies to the new system […]

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