Savvas Manelidis

January 11, 2024

Uncategorized 198 days ago
Navigating The Global Marketplace: Unlocking Opportunities And Overcoming Challenges In App Localization For Emerging Markets

In a rapidly evolving digital landscape, the importance of app localization cannot be overstated. As the world becomes increasingly interconnected, app developers are presented with exciting opportunities to tap into emerging markets. One such avenue is the focus of this article: localizing apps for emerging markets. We’ll delve into the potential opportunities that lie within […]

Savvas Manelidis

October 17, 2023

Uncategorized 284 days ago
Bridging The Gap: Converting A Website Into A Mobile App

In our rapidly evolving digital landscape, the need for businesses and individuals to adapt to changing consumer behaviors is paramount. With mobile devices becoming the primary medium for online interaction, converting a website into a mobile app has become more than just a trend; it’s a strategic necessity. This blog post will guide you through […]

Savvas Manelidis

September 22, 2023

Uncategorized 309 days ago
Mastering Fall 2023 Mobile App Advertising Trends: A Survival Guide To Minimize Uninstall Rates

In the ever-evolving world of mobile apps, staying ahead of the curve is crucial for both developers and marketers. Fall 2023 brings exciting opportunities and challenges for the mobile app industry. In this article, we will delve into the latest mobile app advertising trends for Fall 2023, and we’ll also explore a survival guide that […]

Savvas Manelidis

August 17, 2023

Uncategorized 345 days ago
The Ultimate Guide to Successful Game Localization, Funding, and Fraud Avoidance

In the dynamic realm of mobile gaming, success is a harmonious blend of creativity, innovation, and strategic planning. From crafting captivating games to ensuring global accessibility, every aspect plays a pivotal role. In this comprehensive guide, we delve into three critical domains: game localization, mobile game funding, and strategies to avoid fraud while maximizing Return […]

Savvas Manelidis

July 27, 2023

Uncategorized 366 days ago
Leveraging The Power Of AI In Mobile App Marketing: A Revolutionary Approach To Keyword Research

In today’s fast-paced digital landscape, the mobile app industry has experienced exponential growth, making it a fiercely competitive marketplace. As developers strive to gain a competitive edge and boost app visibility, the role of Artificial Intelligence (AI) has become indispensable. This blog post delves into the exciting applications of AI in the mobile app industry, […]

Savvas Manelidis

January 24, 2023

Uncategorized 550 days ago
Apps An Integral Part Of Modern Technology

Apps, short for applications, have become an integral part of modern technology. These small software programs can be downloaded and installed on smartphones, tablets, and computers, and are designed to perform specific tasks. From social media and gaming to productivity and finance, there is an app for almost everything. The first apps were created for […]

Savvas Manelidis

November 2, 2022

Uncategorized 633 days ago
Stay To The Top Of Your Competitors With In-App Events

We proudly announce that with MobileAction you can now track both live and ended in-app events in your category on a single page! Simply go to App Intelligence and click on the In-App Events. To customize your research, you can filter in-app events by category, country, and date. What are In-App Events? They are timely […]

Savvas Manelidis

October 5, 2022

Uncategorized 661 days ago
An Intro To DSPs And Why You Need Them

Paid advertising is important for promoting an app, but the process of finding publishers for ads can be daunting and inefficient. Instead, you can use demand-side platforms (DSPs) to automate this process. In turn, you can spend less time searching for publishers and spend more time on other important matters. At the same time, you […]

Savvas Manelidis

August 17, 2022

Uncategorized 710 days ago
OEM: How A Pre-Install Campaign Can Help Your Brand Image

When promoting your app and brand, you need to innovate with effective marketing strategies that get you in front of audiences. One of the best ways to do so is to use OEM (original equipment manufacturer) or pre-install campaigns, which can go a long way in building your brand image. These campaigns are unique and […]

Savvas Manelidis

April 20, 2022

Uncategorized 829 days ago
8 Rewarded Campaign Strategies That Backfire On Long-Term Customer Growth

Rewarded ad campaigns can be a great way to increase user engagement and retention, but you must use these campaigns the right way. Rewarded campaigns offer numerous benefits when properly implemented. However, they can easily backfire if you don’t follow the best practices in place for them. If you use the wrong strategies, you might […]