App Store Optimization is a multifaceted process where we need to perfect every aspect of our strategy from keyword optimization to conversion optimization. Although people often undervalue the keyword translation process, localization is a step that we just can not look over. Especially if we plan on going big and taking your app worldwide. Although English is a widely […]
The iOS 15 update that was released by Apple last month at WWDC21 seems to have changed the world of mobile marketing in many ways. One of the highlights of this update is the changes in App Store Optimization. With this update, app owners will be able to increase conversion rates on the product page […]
Time is the longest distance between two places and good things come to those who wait. Here are two examples that describe the importance of time. But as an ASO Practitioner, nobody needs to tell you about how important time is. You are constantly checking the performance of keywords, comparing the results for specific dates, […]
The pandemic has greatly changed our shopping habits. During this time, food delivery apps quickly became one of the most in-demand types of applications. As a result, their mobile marketing strategies also became crowd-pulling. It also helps that they’re not only providing a real shopping experience but also quick delivery as well. The convenience of […]
Event apps are not new and have been around for a while now, but it has only been that they have really taken off in the past few years. Event apps are a great way to get your event buzz going, but they can be challenging to promote. Luckily, there are many appropriate ways that […]
Time management and efficiency remain the biggest concern for almost all of us and on a daily basis. There are many day-to-day tasks that we don’t perform by ourselves; thanks to the evolution of technology, we have various tools, machines, and above all, mobile apps that do all things on our behalf. But we still […]
Most of us like to use Google Play Store or Apple’s app store because of two reasons. The first one is when we are stuck in any problem and need an immediate and reliable solution. While the second reason is when we are suffering from boredom and want to occupy our spare time. In that […]
You want to develop a mobile app and create one that users won’t abandon after using it once. In 2019, 25% of users left apps after one use, and only 32% of users are still around after opening ten sessions. You don’t want your app to be a casualty of these stats, so you need to figure […]