Short tail keywords are general terms with high search volume. When optimizing apps or contents for the web, the resource of using keywords from the brand universe is a great starting point to establish a marketing strategy. An example is a shopping app that commercializes female clothing. In its description, words like “feminine clothes”, “buying clothes”, […]
App Advertising is a tough business. App marketers use various distribution channels, spend tons of money, and hope to become visible to prospective customers. Our Ad Intelligence data shows that the top advertising apps sometimes use up to 15 different user acquisition channels to drive more traffic to their app listing pages. Such marketing networks include traditional […]
Getting featured on the Apple App Store can help improve your visibility and increase your downloads. But how do you stand out from the thousands of apps that are published on the App Store every month? Why should your app be featured instead of the other hundreds of apps? One way to take your place amongst […]
After launching a fantastic app, you wait for the dreamed success to happen. But, after months, your app might still be a drop in an entire ocean of mobile apps. You must be asking yourself if this is just about you or your mobile app business is dying. Well, as a thriving field, the mobile […]
When launching an app, planning your business to grow every day is one of the hardest practices. That means boosting your app store ranking by working on some specific strategies. If you want your app to succeed, you will need to put some effort into mobile app ranking. This RankMyAPP article will show you how. Keep reading. […]
Let’s dive right in by asking what is App Store Optimization. App Store Optimization is a two-step process that aims to increase the visibility of your app as well as your Conversion Rates by a set of different practices. App Store Optimization has a quite wide scope and requires know-how in different areas. For example, you need […]
App Store Optimization For app promotion, App store marketing, and Mobile app SEO play a vital role. This optimizing process gives a high rank to the apps by increasing the searching and through full ads. You can promote your mobile app by using mobile marketing strategies like keep the app installed size small and keep […]
App evaluation involves understanding the points that need to improve in an app and why they exist. Divided into steps, it gives a detailed look at an app, comparing it with competitors, getting detailed feedback analysis, improving ratings, upgrading features and increasing downloads. This app evaluation is critical to the performance of an app because it […]